Cory Doctorow writes:
An "information economy" can't be based on selling information. The information economy is about selling everything except information.
When you create products, experiences or services around information that you have or ones you collect continously, I presume new business models get built.
- So when we think of new products, we must ensure we don't just create dumb products, the value of it diminishes very quickly. Envelope information around so it gets enriched continously to create value.
- Having just valuable information is no good. The information could be content, behaviroural knowledge etc. It is valuable only when it becomes relevant in a context.
- Convert information into indelible experiences