Things can't crazy any further! Take a look at this new service:
eMiles is a new service that will start January, 2007 in which you will be paid frequent flier miles to sit and watch advertisements. Looks like everyone’s willing to give you something for watching ads or writing blog posts these days!
With the service, people would complete an online profile of themselves and indicate which kinds of ads they’re most interested in. When the ads are delivered, the person watches them and then is given the miles on the carrier of their choice.
e-Miles already has several advertisers signed up to the service, including LendingTree, Enterprise Rent-a-Car and Hilton Hotels.
Mark Drusch, president of e-Miles and a former Delta Air Lines executive, says that e-Miles will work because fliers are already familiar with the concept of frequent-flier miles. "It's building of the simple concept that people want to be rewarded for their time," Drusch is quoted by AdWeek as saying. Someone who spends five minutes viewing and replying to ads each day would earn 250,000 frequent-flier miles in one year, enough for a round-trip ticket.
I personally think, this is silly!