COME December Indian consumers will get the latest in broadband technology, IPTV (Internet protocol Television) which enables you to watch content of your choice using your telephone line.
A consumer possessing a broadband connection and a television will be ready for the IPTV revolution. The set top boxes will be available upon rollout of the technology in the consumers' area. IPTV uses a two-way digital broadcast signal (sent through a switched telephone or cable network by way of a broadband connection and a set-top box programmed with software much like a cable or DSS box) that can handle viewer requests to access many available media sources
The viewer's TV connects to a set top box that decodes the IP video and converts it into standard television signals. IPTV allows operators to deliver content to their subscribers using telephone lines through IP technology. So far, this technology was used to deliver voice through Internet telephony. The services on IPTV include video-on-demand and digital video recording.
TV over telephone line is slated to be the next big application for telecom service providers. Even mobile operators are looking at technologies like the FLO to broadcast live TV on cellular phones. It is predicted that by 2008, 20 million homes worldwide will subscribe to IPTV services.
thro' Hindu Business line, Contentsutra