WWW Generation

24.10.06 09:19 AM By S.Swaminathan

Remember the set menu of print, radio and television, delivered at specific times, for the masses and only in the ways the creators defined? With the arrival of the Internet, digital TV, mobile phones, iPods, weblogs etc.—the media landscape has changed from the linear, to one of many layers, consumed by self-serving and empowered individuals. Young people are the new ‘WWW’ generation—snacking whenever, wherever and whatever they like through the multi-channeled and many technological avenues available.

YouthMediaSnackers is a site/weblog/project/call to action for people interested in how young people consume and create media across the globe.

S.Swaminathan