Blog tagged as customer churn

Airtel in India launched a massive advertising campaign today for their India's first Mobile Application centre today. It has been in a soft launch mode for some time( 4 months) and Airtel claims there have been over 13 million downloads, over 71,000 apps and compatibility of these apps with over 78...

08.08.10 03:47 PM - Comment(s)

I was reading a post by Seth Godin on embracing lifetime value. He mentions in his post on the value of a two year contract for AT& T or Verizon as worth as more than $ 2000 in lifetime value of a customer to them. And he writes asking companies and professionals to embrace this thinking.

It's f...

22.11.09 07:18 PM - Comment(s)

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