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S.Swaminathan

Blog by S.Swaminathan

At last week's 3GSM World Congress in Barcelona, several big names in the communications sector, including Microsoft (Profile, Products, Articles), Nokia (Profile, Products, Articles), and Skype Technologies (Profile, Products, Articles), announced mobile phone-based VoIP (voice over Internet Protoc...

26.02.06 06:36 PM - Comment(s)

It's simple. Easy. And convenient - Mobile Coupons will be the way the world will go.Imagine with over 2 billion mobile phones across the world, it will be easy to download and use it in any supermarket.

Cellfire is a service dedicated to enabling people to save money at their favorite stores and res...

26.02.06 05:41 PM - Comment(s)

MobiTV, is the first global mobile television and radio service provider targeted at reaching the 2 billion mobile phone users worldwide.

The MobiTV® service is available in the US through Sprint, Cingular and several regional carriers; in the United Kingdom through 3 and Orange UK; and is now avail...

26.02.06 05:13 PM - Comment(s)

Fast company has this nice compilation on FAST TALK about Brand Revivers. It's truly inspirational!

Kim Richmond, EVP Marketing, FAO Schwarz - We went to vendors and talked to them about personalizing the experience for every child. When it came time to hire new staff, we weren't looking for retail b...

25.02.06 08:40 PM - Comment(s)

Fast Company has this brilliant interview with Mark Constantine, CEO  Lush Cosmetics on the hows of keeping his company fresh and not just  being cosmetic abou it.

Here are some things I found enlightening:

  • Make the Most of Mistakes -"We reserve the right to make mistakes," says C...
25.02.06 08:17 PM - Comment(s)

The guiding principles of Sun Microsystems ( subscription required) in today’s age of ‘competitive participation’:

  • Share: blend internal assets with those outside. That means sharing things you value, such as intellectual property, best practices, employee time and even your thoughts, with tools suc...
24.02.06 12:50 PM - Comment(s)

Beth Snyder Bulik writes in Ad Age:

...emerging technology is changing the way consumers get their information and media companies and advertisers present their messages.

Digg harnesses the “Wisdom of Crowds” by encouraging users to submit and rank news articles. By registering at the site, readers ca...

23.02.06 05:20 PM - Comment(s)

Ad Age writes:

Push the button, buy the product direct from the ad. That’s always been the holy grail for TV advertising and now it’s coming -- to radio.

Interactivity -- the ability to buy Teri Hatcher’s sweater by pushing the red button on a remote control -- has been a TV buzzword since the mid-19...

23.02.06 05:09 PM - Comment(s)

Tony Glover writes:

MICROSOFT has developed a Skype-style free internet voice service for mobile phones that City analysts believe could wipe billions off the market value of operators such as Vodafone.

The service is included in a mobile version of Microsoft Office Communicator due to be released thi...

20.02.06 10:10 PM - Comment(s)

Just thought it will be a great idea to pick some tips  for India (from Paul Greenberg's post) from Singapore  Prime Minister Lee Hsien Loong 's  call for National Commitment to service excellence:

  1. Remaking Singapore includes remaking our mindsets. e.g. not being afraid to fail, being ...
19.02.06 11:51 PM - Comment(s)

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